Google Ads

Do you want to generate more leads to drive business success? If you’re looking for an effective paid advertising strategy, we have you covered. Our years of experience and knowledge of Google Ads management services help drive qualified traffic and boost sales.

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Google Ads Management Services

Google AdWords is one of the most popular and effective paid advertising strategies available. Allowing you to target customers in specific and relevant ways, our Google Ads management services really can bring about impressive results.

At Chetaru, our dedicated team helps businesses to leverage Google ads for measurable results. We manage your Google Ads account to ensure your ads are results-driven and perform as you want them to. We work across all of the advertisement’s aspects including paid ads, competitor analysis, keyword bid adjustments, conversion rate analysis, Google analytics reviews, and more.

Our team knows exactly what it takes to build and execute successful Google Ad campaigns for different businesses. Whether you are entirely new to Google Ads or are looking to ensure your Google Ads campaign stays on track, our experts can help. With specialist knowledge in paid search, our team will help with all requirements to develop, implement, and manage a result-oriented paid search campaign using the latest tools, techniques, and trends.

The Adwords Auction

Google Adwords works as an auction each time a user performs a keyword search. If you want to win the auction so that your advertisement is placed at the top of the search results on Google, you should invest in Google Ads. Google Ads ensures that your ad for your business will be optimised winning you the highest bid. However, you do need to keep quality score in mind. The following factors play a part in your overall quality score:

The relevance of your Google Ad when compared to the search query
The relevance of your ad to the landing page
The historical click through rate (CTR) of the ad
The ad’s historical performance overall

While it’s certainly useful to have basic knowledge of how the auction system that powers Google Ads works, the expert team at Chetaru take care of the complex parts. Our years of experience means that we can manage every aspect of your Google Ads campaign and fulfil your customised goals.

How Google Ads Works

If you are new to online marketing, you may be wondering whether Google Ads will be an effective campaign strategy for you and how it works. With Google Ads you can ensure that your advertisement appears at the top of Google when people search for the services or products that your business sells. You can get the results that matter to you, whether it be more phone calls or in store visits.

Google Ads also supports businesses of all sizes as no matter what type of budget you have, you can set up a campaign that works for you. You are able to set a monthly cap so that you never go over the costs that you have in mind for your marketing efforts. Google ads also gives you the control to pause or adjust your budget as per your needs at any time you wish.

With so much flexibility, Google Ads really is one of the best marketing strategies out there. Here’s’ how it works:

Establishing A Goal

The first step is to establish your tailored goal. Our team can work closely with you to do this based on the results that you want to achieve. No matter your business goal, Google Ads can help you in various ways:

More calls to your business
Increase visits to your business
Drive visits to website

Choose Where To Advertise

You can either choose to stay local or go global with Google Ads, as well as decide where you want to show your advertisement. The level of flexibility offered by the platform means that you’ll have full freedom over how your ads are seen.

Create Your Message

Next, you’ll create your message which explains why customers should choose your business. You can also choose to create effective banners that feature images to attract users, Google Ads makes it easy to write the copy for ads with a range of formats available. Our team will assist you in understanding how best to create your message depending on your campaign goals.

Setting A Campaign Budget

The next step is to create a monthly budget cap. This will be determined based on how much you’d like to allocate to your campaign as per the advice we offer and your objectives. You can choose to adjust your budget whenever you wish or even pause it. Google Ads will reveal the estimated results for the budget set at this stage.

Launch Your Google Ads Campaign

Now that you’ve completed every step and provided the information required, your customised campaign is ready to go live. Your advertisement will be displayed when users search for services or products that your business provides. With visibility across search engines and Google Maps, you’ll only pay when your advert is interacted with. This may be in the form of a click to call, a visit to your landing page, or when somebody gets directions to your store front.

Google Improves Your Ad Over Time

The great thing about Google is that it is always updating thanks to the latest technology. When you use Google ads you’ll benefit from constant improvement bringing about the results that you want to see. Google also provides clear insights that our team will review on your behalf inclusive of analytical insights and more.

Our Google Ads Management Service

At Chetaru, our team has the expertise and knowledge of paid campaigns to ensure you the best results. We always strive to offer a complete management service, taking away the need for you to do any of the difficult work. Here’s what our Google Ads management includes:

Keyword Research

Keywords are the most crucial aspect of any digital marketing campaign, including paid advertising. We have keyword specialists that work on research and analysis before setting up your campaign. As part of this process we identify the keywords with the highest potential to drive traffic and provide better ROI.
Competitor Analysis

As with keywords, competitor analysis forms a crucial role in paid advertisements. When we carry out your Google Ads campaign we perform an in-depth competitor analysis to gather all the information needed. This helps us realise the most effective way to make your paid ad successful and drive results to beat competition.
Campaign Setup

Our paid advertising experts build your customised campaign around all of your requirements, this includes relevant keywords, the competition, target audience, your requirements, and business goals. Your campaign will also include ads that have been crafted with the knowledge to prompt users to click and visit your website.
Google Ads Campaign Management

We optimise and manage your ads campaign using the best tools and techniques to ensure that the best results are produced. The team at Chetaru goes above and beyond to meet your expectations from start to finish. Through the campaign management delivered by us we will assess the quality score of your ads and ensure that they remain relevant to users searching for targeted keywords.
Landing Page Design

Having a strong landing page that makes an impression on your audience is essential for success. As part of your Google Ads campaign, we design a landing page that will make an impact once they click the URL in the ad. You’ll experience guaranteed conversions throughout your campaign.
Results Monitoring And Detailed Reporting

Keeping track of your Google Ads campaign by reviewing the analytics and KPI metrics is a large part of our focus. Based on our findings, we’ll take the appropriate actions for improved results. We also create and provide a detailed monthly report to inform you of the campaign’s effectiveness.

FAQs About Our Google Ads Management

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What is Google Ads?

Google Ads also known as Google Adwords, is a popular online paid advertising platform for businesses looking to get more traffic and better conversions. With Google Ads, you’ll be able to boost your advertising with short-term ad campaigns, product listings, service offerings, and video content. This will result in higher engagement with your business overall.

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Why do I need Google Ads management service?

A successful Google Ads campaign requires proper optimisation and management. The team at Chetaru have an in-depth understanding of paid advertising strategies, tools, techniques, and the latest trends. A professional Google Ads campaign management service comes with all these perks and helps you to make most out of your campaign. We guide you from the very first step to ensure that you achieve success.

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How much does a Google Ads management service cost?

The cost for Google Ads campaigns and management services can vary depending on your advertising goals, the industry competition, target location, audience, and keywords. We work with you to give an exact quote for your campaign. You can also fill in our form to receive a detailed price.

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How long will it be until I see results?

Google Ads works quickly and you’ll see results within just a few days usually. However, the timeframe it can take to reach goals may vary depending on various factors inclusive of market competition, keywords, and other factors. Generally, you can expect to see results within days to a few weeks.

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How will results be communicated to me?

As part of our Google Ads management service we offer a detailed report of the analytics and KPI metrics of your ads campaign. Our PPC team will regularly update you on the latest results and activity too so that you always are in the know about your Google Ads campaign.

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What support is offered with Google Ads?

We work with you to fully support the setting up, launch, and reporting of your custom Google Ads campaign. From the outset we will discuss your business requirements, budget, and goals to establish the best type of campaign.