While some may argue that a product can sell itself, selling products online removes some of those positive first impressions that you get when you’re in front of the product. The way around this is providing product descriptions, but we’ve all seen product descriptions on Amazon or Ebay that are misleading, incomprehensible or just don’t adequately describe the product.

What consumers like to know about a product can vary, but nearly every customer has a question that a good product description should answer: weight and dimensions are essential, and the descriptions need to be catered for the products you’re selling too: Tech products, for example, should tell the potential buyer what features it has (Battery life, operating system etc.)

computer and magnifying glass

Getting your product descriptions right is extremely important in the Age of Amazon and other online retailers, but it can be hard to provide different, distinct descriptions for every product you sell. Chetaru has provided product descriptions for many companies over the years, and we know how to strike the balance between getting a good SEO ranking and readability, and can provide product descriptions for your company too.

laptop and ecommerce site

What People Say

Chetaru found us when we had lost a lot of momentum and keenness to be online. We ranked fairly well for some keywords but our site was pretty awful. Chetaru managed to convert our site to something that is visually appealing, works on mobiles and ultimately does the job. The team worked well to pick up the slight loss in web ranking and now we outrank and outperform a lot of organisations with a lot more resources than we have. Chetaru really have been a powerful addition to what we do.

Ed Grunfeld You Charter Direct

I've worked with Tarun and team over 4 years now on all projects digital content related. It's been a pleasure to have developed a trustworthy professional relationship with such a highly competent crew that delivers at the highest skill level. It's my privilege to recommend Tarun, and Chetaru. If you don't know, now you know!

Jesse Heller

Chetena and her team did a terrific job. She is extremely technically savvy and very detail oriented. She was very prompt in our communication line, and exceeded all my expectations. I look forward to working with Chetena again.

Kushal Tantry

Chetena has been a pleasure to work with. She has a great attitude and is very approachable. I had a fantastic experience working with Chetena - she was always efficient and responded to me promptly. I would definitely work with her again and highly recommend CHETARU.

Emily Scott

Tarun does amazing work! Not only is he incredibly knowledgeable, he is extremely responsive and genuinely cares about client satisfaction. If you have limited technical knowledge, Tarun does a fantastic job of explaining complicated subject matter in a very basic way. I highly recommend his services.

Michael Bellom

Chetena and her company, Chetaru, has a wealth of knowledge and experience when it comes to digital strategy, digital development, SEO, SEM and Google Analytics. Her ability to bring to life creative mock-ups has been a huge asset to my team. As an expert in digital strategy and development, working with Chetena has positioned our products and services in a light that is the envy of our competition.

Jesse Heller

Chetaru understood my clash flow situation and provided me with flexibility in payment. Their social media and copywriting team managed my social accounts and blogs, affording me more time to work on other aspects of my business.

Angelina Bell